Flat Out Sales For Atlas Installers

A record number of Atlas Flat Rooflight displays have been popping up all over the UK as a growing number of installers have been catching on to their impressive selling potential.

Atlas Glazed Roof Solutions has reported one of its busiest quarters for the Flat Rooflight since it was launched at the FIT Show last year. Demand for the Flat Rooflight has risen sharply and Atlas is now fabricating at least 50 rooflights a week. 60 Atlas customers currently have an Atlas Flat Rooflight display in their showroom and latest Atlas figures show that these installers are selling a third more rooflights because of it.

Gareth Thomas, Sales and Marketing Director at Atlas Glazed Roof Solutions, explains: “It’s been an incredible first half of the year for the Flat Rooflight with sales rising sharply, particularly for those installers who have a Flat Rooflight display in their showrooms. We do encourage our customers to invest in their showrooms because we know it pays off. There really is no better way to show off the contemporary look and minimalistic design of the rooflight. When homeowners see how good the display looks, it makes an easy sale for the installer.

“It’s not just the look of the product that makes the Flat Rooflight popular among installers though. They’re also attracted by its competitive price, our fast five-day lead time on stock sizes and the comprehensive marketing support we provide. The main draw for them however is just how quick and easy this product is to fit. Time is money and this product really does help installers to boost their output and enhance their profits.”

The Flat Rooflight is a quick and simple way to bring more light into a room. It is competitively priced to help installers maximise its selling power and increase their profits margins.

The Flat Rooflight displays are just one element of the comprehensive Atlas marketing support package, which has been developed to give installers the resources they need to create a professional appearance and successfully promote and sell to customers. It includes brochures, which can be personalised with the installer’s logo and company details, digital marketing support, direct mail and advertising templates, retail leaflets and showroom display graphics. The experienced marketing team at Customade Group is also on hand to guide installers through their marketing and to develop a tailored programme to help them sell the range of Atlas products.

Created to deliver ‘ALL SKY AND NO ROOF’, the Flat Rooflight is claimed to bring ultimate performance and maximum light in a sleek, minimalistic design. It features a 27% slimmer overall frame height to achieve a flush glazed look with minimal internal and external sightlines. It also delivers an industry-leading complete roof (glass and frame) U-value of 1.3 W/m2k, without the need for triple glazing, says the company.

For further information, please contact Atlas on 02838 327741 or visit