A Key Element In Business Success

by | Jul 13, 2021 | Aluminium

When Mark Creaby started a high-end glazing business in the Home Counties at the start of the first lockdown in 2020, his priority was to find a supplier that could match the ambition and the exceptionally demanding standards of him and his team.

He found that in Blackburn-based AluFold Direct, which has been supplying Mark’s fast growing Open Square Glazing business with aluminium windows and doors for more than a year and been a key element in its early success.

Open Square Glazing has been buying AluFold slimline casement windows, bi-fold doors and sliding doors all on guaranteed short lead times and all delivered direct to sites in Berkshire, Buckinghamshire, Oxfordshire and now London.

During that time, Open Square has added two full time fitting teams, expanded to cover north London as well as the Home Counties and opened a dedicated showroom in Eastcote.

For Mark Creaby, the big benefit of buying from AluFold Direct is the consistent reliability in product quality, service and value. He says: “We’re very much targeting the high-end domestic refurbishment market and small-scale premium developers. We provide design advice and full project management, as well as bespoke structural glazing works and supply and installation services and we’re concentrating on building a reputation which will win us recommendations and repeat business.

“We have to know therefore that our fabricator won’t let us down on product quality or on delivery. Even in the hectic market over the last year, AluFold Direct has always been there to rely on and we’ve been able to concentrate on growing the business without worrying about our supply chain.”

Mark likes the fact that AluFold Direct is on an upward trajectory and feels like an exciting business to partner with right now. He adds: “Russell Yates and the team at AluFold Direct have left us in no doubt that they will work hand in hand with us to help Open Square Glazing to grow even more over the next few years. There are all sorts of initiatives planned right across their product and service offering and I feel confident that these will give our business a really valuable boost.”

The first of these initiatives is AluFold Direct’s recently launched online quoting tool, which enables trade customers to get an instant price for nearly every product in the range via the new website alufolddirect.co.uk. All they need to do is enter in their sizes, select glazed or unglazed and standard or non-standard colours, and the tool will calculate the price and send it instantly by email. For users like Mark Creaby, it means they can be generating quotes for customers at any time that’s convenient to them and update and requote as many times as they like before placing their order.

Mark says: “We’re already buying windows and doors and, thanks to the new quoting tool, we’re also pricing up projects with aluminium roof lights and sky lanterns as well, which will bring another new dimension to our business. As the lockdown restrictions finally start to ease, it feels like the sky is the limit for us.”

More details at: www.alufolddirect.co.uk and www.opensquareglazing.com


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