VinylPlus®, the Voluntary Commitment to sustainable development of the European PVC industry, recycled 739,525 tonnes of PVC within its framework in 2018 – a 15.6% increase on the previous year. The results were presented at the 2019 edition of the VinylPlus Sustainability Forum in Prague, Czech Republic, where the industry shared further progress towards increasing the sustainability performance of PVC.
Held on May 9th and 10th, this year’s theme ‘Accelerating Innovation’ examined the challenges and opportunities presented by new technologies in shaping the PVC sector’s future in the context of the circular economy.
The Forum attracted more than 170 participants from 32 countries including representatives from the European Commission, European Parliament, the Czech Ministry of Environment, the United Nations, NGOs, academia, speciﬁers, designers, recyclers and the PVC value chain. Presentations and panel discussions by top-level experts revolved around the three sustainability pillars – economic, social and environmental – and how innovation is impacting the PVC industry and its journey to sustainable development.
Despite regulatory constraints, VinylPlus General Manager Brigitte Dero announced that the PVC industry recycled an all-time high of nearly 740,000 tonnes – 92.4% of the VinylPlus’ 2020 target. Recovinyl remains the main contributor, registering 734,568 tonnes of recycled PVC. Cumulatively, almost 5 million tonnes of PVC have been recycled since 2000.
“VinylPlus continues to be a frontrunner for the circular economy,” commented Brigitte Dero. “Through our Voluntary Commitment, we are making continuous progress towards our sustainability goals amid the development of EU policies impacting the plastics sector.”
The Forum was opened by the Czech Minister of Environment, Richard Brabec, who emphasised the need for the sustainable management of plastics in the context of the circular economy. He called for an uptake of both recycling and the demand for recycled products.
Welcoming delegates, VinylPlus Chairman Stefan Sommer said: “The reason behind VinylPlus’ success is the commitment of the entire value chain, involving the cooperation of resin manufacturers, additive producers and PVC converters. To achieve further success, we will need to intensify cooperation with our partners and may need to identify new ones.”
He emphasised that a “balanced and harmonised legislative framework for the recycling of plastics is essential to secure our contribution to the circular economy and to achieve our new recycling target of at least 900,000 tonnes by 2025.” This would be in line with the European Commission’s objective of 10 million tonnes for the plastics industry, underlining VinylPlus’ continuous engagement with regulators and institutions.
Member of European Parliament Martina Dlabajová explored the industry’s role in the evolution of society and education needs. She said: “It’s so timely to speak about accelerating innovation because we need to consider the challenges and opportunities of the future. Climate change, sustainability and the environment are important topics dominating the political agenda.”
She added “Evolution towards sustainable development requires a change of mindset. I often find myself using VinylPlus as an example of a voluntary commitment to sustainable development from industry that works. Only through cooperation with businesses and industry can politicians make informed decisions.”
Following her, Fulvia Raffaelli, Head of Unit at DG GROW, European Commission, highlighted how the construction sector is adapting to digital times. “Construction is often perceived as a conservative sector, but it’s not. It’s very innovative and digitalisation can really help to drive innovation in the direction of sustainability. That’s where we need to focus; to drivedigitalisation in this sector to achieve sustainability objectives across the lifecycle approach, from the design phase to the use and recycling at the end of life.”
In an award ceremony, a further four profile manufacturers – Deceuninck, Finstral, Salamander Industrie Produkte and Internorm – were awarded the VinylPlus® Product Label. To date, eight profile manufacturers have been awarded the Product Label for 43 profile systems manufactured in 13 European sites across 11 countries. Based on sustainability criteria, including responsible sourcing and additives, the VinylPlus® Product Label is open to all PVC building and construction products.ry.
Reflecting on the Forum, Brigitte Dero concluded: “For almost 20 years, VinylPlus has led the way towards a circular economy by improving the sustainability performance of PVC. By forging ever-greater collaborations and partnerships in pursuit of our sustainability goals, we will take our industry voluntary commitment to ever greater heights.”
For more information on VinylPlus’ achievements in 2018, check our Progress Report 2019 at vinylplus.eu/documents/51/59/VinylPlus-Progress-Report-2019