AluK’s Consumer Focused Website Goes Live

by | Jun 1, 2021 | Internet

AluK said from the beginning of the first lockdown that it would use its considerable resources to support customers throughout the crisis. It has been true to its word with valuable new marketing initiatives such as an online Marketing Academy, practical digital marketing support, and a new dedicated digital learning platform to support customers operating in the trade and commercial sectors.

Its latest investment is aimed at customers operating primarily in the resurgent retail market and is a brand-new consumer website designed to inform and inspire, as well as to generate retail enquiries.

Now live at, the new website has been beautifully designed with lots of stylish visuals and useful information for both homeowners and installers. It is aimed at those who might be considering aluminium windows and doors for the first time and includes plenty of design advice, as well as case studies showing stunning transformations in traditional, heritage and modern properties.

There’s a helpful guide answering the most frequently asked questions on products, performance and security, and consumer-friendly explanations of everything from configurations to finishes, U-Values and WERs, and glazing options.

Alex Gallop, AluK’s Marketing Communications Manager, explained that the aim of the website is to show homeowners just how easily how they can use AluK’s range of modern, energy efficient windows and door to realise their design dreams – no matter what age or style of property they live in.

She added: “We’ve optimised the website so that it will rank highly in online searches and help to generate enquiries which we can pass directly on to our customers. It will be updated regularly of course with new products and projects, and the stunning gallery wall we’ve created will become a showcase for our customers’ very best work.

“The previous consumer website generated more than 500 leads every month for our network of fabricators and this new site will undoubtedly bolster that figure which is great news for customers.”

All the details are at:


Related Posts


Granada Secondary Glazing Unveils New Website

Granada Secondary Glazing has launched its new, state-of-the-art website to improve and simplify the online journey for homeowners, trade customers and commercial partners alike. Featuring an increased emphasis on functionality and...


Time To Get #MACOnnected With The MACO Partner Portal

MACO has launched a new dedicated partner portal designed to create a central hub for current and future online services, as well as, the highly anticipated MACO newsletter. The Partner Portal is available to current MACO partners, as well as, those interested in...


The Mila Hardware Edit

Hardware specialist Mila has spent lots of time and money since the start of the first lockdown making sure that its web presence does exactly what busy customers need it to do. Updated navigation using user-friendly drop-down menus helps customers find the...


GGF Launches New Technical Hub

The Glass and Glazing Federation (GGF) has announced the launch of a new Technical Hub, housing all the technical services and products the Federation delivers, for its Members and the industry. As well as an obvious and much needed re-design, the aim of the new...

Pin It on Pinterest

Share This