Image Above: Graeme Bailey, managing director of the Business Micros Group
When Dave Boaler joined Business Micros as a Software Technician back in May, he brought the total number of staff in the Business Micros Group up to 60. That includes all of the group companies – Business Micros, BM Aluminium and the recently acquired The Consultancy and The Glazing Vault.
Managing Director Graeme Bailey says the Group is determined to cement its position as market leader and has the capacity and resources to continue investing in the people and the product development which will enable it to do that.
He explained: “Business Micros is rooted in the fenestration industry. We’ve grown alongside the industry we serve and have stood side by side with our customers for more than four decades.
“Our team have always been our greatest strength, which is why we continued to recruit during lockdown and why we have built a culture which is firmly rooted in supporting and nurturing our team. I firmly believe that we now have the biggest, most committed and, crucially, the most experienced team in the industry.”
Behind the scenes, Business Micros and The Consultancy were busy during lockdown putting the finishing touches to the brand-new TOUCH software platform which offers market-changing, fully integrated sales, ordering and lead generation solutions for both fabricators and installers. TOUCH Portal for fabricators and TOUCH Vendor for installers will both be launching very soon via the website at: www.bm-touch.co.uk
Graeme added: “We’re seeing a flurry of new remote pricing and selling products coming onto the market now as companies look for ways to meet surging consumer demand within the constraints of a socially distanced world.
“However, it is the experience of our team which is built into every aspect of TOUCH which will undoubtedly differentiate our products from the rest. We know that what really matters and what really adds value when it comes to remote selling is a joined-up solution which uses real time data for pricing and design and allows quotes to be generated and orders placed using the same system.
“TOUCH Portal and TOUCH Vendor combine all of that and come from the Business Micros team, who hold continually updated datasets for every window and door system in the UK, and The Consultancy team, who are the market leaders in cloud-based ordering solutions and online quoting configurators.
“When times are tough, it surely makes sense to align yourself with the number one in the market and benefit not just from our vast knowledge and experience but also the resources we have available to go on supporting customers and expanding our TOUCH platform.
“We’ll be rolling out new options in TOUCH over the coming months, but customers using our existing products can be reassured that we won’t be neglecting them either and will continue to provide full levels of support.”