A home improvements company is looking to grow the conservatory side of its business with lead generation company Leads2Trade.
DNA Home Improvements signed up to the Leads2Trade network in January and have been taking conservatory leads since March.
A 5-star independent local Trusted Trader, DNA was established in 2007 and has successfully grown year on year prior to new investment, thanks to offering value for money, good straight forward advice and professional installation.
Shortly after the business received investment, DNA decided to link up with Leads2Trade.
Phil Anderson, a Director and one of the new shareholders in the DNA Group, explained: “We knew of Leads2Trade’s reputation as a quality lead provider in a market-place where quality leads can be hard to come by.
“It’s key that all enquiries we get as a business are fully GDPR compliant and that we don’t waste time on customers who are not serious about investing in a home improvement project.
“We see massive growth in the market being driven by a real desire from customers looking to both increase and remodel their living space.
“We believe there are only a very small number of high-quality lead providers and Leads2Trade have a strong reputation within the home improvement lead generation market.
“Their leads are heavily qualified, and they operate in partnership with customers.”
DNA have not looked back since and are now looking to grow the conservatory side of the business, with Leads2Trade having a big role to play.
“At DNA we strongly believe in developing strong, professional, open trading relationships. For long term success, we need to share ideas and feedback and look always at how we can improve to the benefit of our customers but also suppliers,” added Phil.
“We believe this is the best and most efficient way to operate and we are always keen for Leads2Trade’s input, especially where they have significant experience and knowledge and can help us to develop and improve.”
The Stockport-based Leads2Trade has been leading the way in matching conservatory installers with homeowners, and co-founder and Director Andy Royle is looking forward to helping DNA grow in that sector.
“We are delighted that DNA Home Improvements are really benefitting from our service and we are looking forward to playing a big part in their conservatory growth through our sales leads,” commented Andy.