Genius Marks 5th Anniversary With £2M Machinery Investment

by | Jul 9, 2024 | Trade News

Kӧmmerling trade fabricator Genius PVC Trade Frames is celebrating its fifth year in business with a £2m machinery investment.

Established in 2019 by industry veterans David Eagle and Peter Dyson, Genius has quickly established a reputation for excellence among the trade.

Having reached their 5th anniversary, the senior team at Genius are now looking to set their sights on the future; the company has recently invested in an eight-headed welder and cleaning line.

“This investment will enable us to not only significantly speed up operations in our factory, but also allow us to continue offering the same consistently excellent quality that has made our name,” comments  Lee Dickinson, operations director at Genius.

Alongside the new weld and cleaning line, a second Schirmer machining centre will also form part of Genius’ £2m investment.

This new investment comes as Genius sets sights on reaching a production capacity of 2,500 frames per week within the next two years, having already invested £3m in machinery to achieve this goal.

“We’re incredibly proud of what we’ve achieved in just five years,” says Peter Dyson, co-founder of Genius PVC Trade Frames. “Our commitment to excellence has resonated with our customers, and this investment will allow us to meet the increasing demand for our products.”

“Even though Genius itself is only 5 years old, as a senior leadership team we have over 200 years of combined industry experience behind us. I’m confident that this expertise, alongside our new high-tech equipment, will set us up for success.

“But this is only the beginning – we’ve got some hugely ambitious goals for the future. We’ve got a new product and even an expansion into software in the pipeline, so watch this space!”


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