Leads 2 Trade Working Even Closer With Members To Achieve Best Cost Of Sale

by | Feb 3, 2022 | Marketing

Leads 2 Trade is working even closer with installers in 2022 as it looks to hit the ground running for its members.

The provider of double-qualified sales leads to installers operating in the home improvement sector has always adapted it’s offering to provide members with the best leads, says the company.

From premium lead delivery and pre-qualified hotkey telephone leads to its most recent no pitch no fee guaranteed booking appointment service, members of the company’s trusted installer network have been able to get leads delivered to them in a way best suited for them.

And the Stockport-based company is working even closer with them now to make sure they get the best lead value and achieve an acceptable cost of sale.

Andy Royle, co-founder and managing director of Leads 2 Trade: “After the industry boomed last year, the landscape is set to change as this year progresses, with some installers already reporting a definite shift to receiving fewer enquiries from their self-generated efforts.

“Sales leads will need to provide installers with even more value and while volume and price were once the most important thing, now it must be about conversion to appointment/survey and appointment to sale for businesses to grow.

“That’s why we are working closer than ever with our members to make sure they are getting the lead value they want and an acceptable cost of sale.”

The company’s confirmed appointment booking, no pitch no fee service is proving hugely popular, with the lead sold to just one other company, meaning a 50% chance of winning the work for members, and only paying for the lead if they sit and pitch it.

Leads 2 Trade’s free mobile app also means members will never miss a sale with appointment and lead alerts.

“Our no pitch no fee is certainly providing unbeatable value for members with a cost of sale that’s almost three times less on average than for a standard double qualified lead, while our mobile app allows them to have reporting and sales conversion stats at their fingertips,” added Andy.

“We have always been much more than a lead provider and the message is, tell us what your acceptable cost of sale is, and we’ll work with you to achieve it.”


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