The Consultancy may have made its name as a digital specialist in the fenestration market, but it is now firmly established in the wider home improvement and interiors market – as demonstrated by the brand-new website it has just created for VIDA Living, one of the UK’s leading trade-only suppliers of high quality, stylish furniture for retailers and contractors.
The marketing team at VIDA Living made the initial enquiry to The Consultancy after seeing another website they had created in the home improvement sector, which combined all the design flair and functionality they were looking for. They were impressed by the knowledge and technical expertise of The Consultancy’s designers and had no hesitation in choosing to partner with them on their new website project.
VIDA’s marketing manager Niamh Campbell explained: “A new website had been on our mind and priority list for quite some time and as a business, we decided that 2023 would be the year for a new look website as we celebrate our 40–year anniversary. We were delighted to come across The Consultancy because they clearly understood the online journey of our trade customers and pitched several design ideas which all fitted the brief.
“The Team at The Consultancy, particularly Pete Lancaster and Bill Wilson who managed our build, went above and beyond to make the design and build as seamless as possible and were able to give us invaluable advice and guidance, including linking the new website with our ERP system.
“We’re delighted with the finished result – it includes enhanced search functionality, detailed product pages and a fresh, new look for VIDA in line with our brand. We launched the website in October 2023 and we’re getting great feedback from customers, as well as seeing a rise in enquiries.”