Sage Green With Envy!

Jul 1, 2021 | Videos

Freefoam Building Products recently visited a homeowner to see how PVC cladding has both updated the property and ensured it is warm and comfortable for years to come. Using Freefoam Fortex Double Shiplap cladding, in the very popular Sage Green, Tru Plastics have transformed this home in Coalville, Leicestershire.

The couple had lived at the property for over 10 years, and had both recently retired. They wanted to improve the look of the house and install insulation but also wanted to ensure they fitted a low maintenance solution allowing them to spend more time away with friends and family.

Turning online they researched various cladding options  and came across Freefoam’s consumer focused website, The homeowner explained “If we’re having work done on our house we like to find out what’s out there and make sure we have all the options. We liked the mycladding site, it gave us all the information we needed, with product options and colour choices. I also noticed that the Freefoam cladding could be fitted with insulation, so completed the Quote Request form to find out more”

Freefoam manage every lead received to the site, and put the homeowners in touch with local installation company Tru Plastics. “We were really pleased with Tru Plastics. They came out to quote, bought some samples and explained how the job would be completed. We felt really confident in their straightforward approach and although we’d had other cheaper quotes we chose them to do the work.”

The existing ‘tudor’ style timber boards were very discoloured and needed replacing. The front aspect of the property faces Northwest, so the living room often felt cooler that than the rest of the house.  Russell Skellett, Managing Director Tru Plastics, explained  “We removed the existing boards and the style of the house enabled us to fit insulation behind the new cladding.  We took the boards around the sides of the house to create a really smart façade – the green complements the colour of the brick and looks good with the Rosewood windows too.”

PVC cladding is fast becoming the ‘ultimate’ home improvement product. Installers are finding it is lighter and easier to handle than other cladding products. It requires no surface preparation or treatment saving time and expense on repeat visits and extended scaffold hire – install and go!

The homeowner summarised “We’re really pleased with the new look. It is certainly a transformation. We’ve noticed it’s warmer at the front of the house, and we can now relax in the knowledge that we won’t have any more on-going maintenance.  We’ve had lots of comments from neighbours about how nice it looks, so much so that a house nearby has also had Freefoam cladding fitted after seeing ours.”

Cladding may not be on every installer’s radar, but it’s a great way to add value and help installers stand out from the competition by creating stunning home transformations either as a standalone project or as part of a window and door installation.

Not sure where to start? Take a visit to your local Freefoam supplier where you’ll be able to pick up brochures to share with your clients. Our stockist customers are also on hand to help calculate how much cladding board and trim is needed for each job.

Related Posts

Trade News

GGF Launches Product Substitution Guidance

The Glass and Glazing Federation (GGF) has launched a new guidance document on product substitutions to help companies comply with regulations as the construction industry comes under greater scrutiny than ever before. With changes imminent for compliance marking...

Trade News

Dellner Group Acquires Percy Lane Products

Sweden’s Dellner Group has acquired Percy Lane Products, a leading UK manufacturer of aluminium windows, doors and fabrications for the transport sector, in a move that will add a new dimension to the group’s global product offering. Percy Lane will become part of...

Trade News

Will The Industry Find A Way?

Responding to the Future Homes Standard.  By Sioned Roberts, Marketing Director, AluK Within a year, we’ll see the first changes to Part L of the Building Regs, in line with the requirements of the Future Homes Standard. In June 2022, U-Values for windows and...

Trade News

Stay Safe Consumer Campaign Hailed Great Success

The Glass and Glazing Federation (GGF) consumer campaign “Stay Safe with” has ended an outstanding success with results showing record figures both in PR coverage and in online traffic. The campaign, run via – the GGF’s independent award...

July 25, 2021

Window News TV

June 2021 Magazine


First we had the pandemic, now we have the ‘pingdemic’. How this will affect the industry only time will tell. Even though we have record numbers isolating, the home improvement boom has shown no signs of slowing down as we reached ‘Freedom Day’on Monday. And installers will continue to benefit from consumer demand, according to Andy Royle, co-founder and director of Leads 2 Trade. This view is backed by the latest figures from the Builders Merchants Building Index (BMBI) which reveal that year-on-year sales through UK builders’ merchants are on an upward trajectory, as the industry continues to meet sustained high demand for building products.

Read More

Pin It on Pinterest

Share This