Sherborne, windows and doors specialists based in Hampshire, have accomplished a remarkable achievement by converting 90% of its website inquiries into leads through its collaboration with marketing agency Purplex.
The four-year partnership between Sherborne and Purplex has resulted in a range of digital marketing activities, including a website redesign and increased brand awareness through strategic SEO, email campaigns, PPC, plus link building.
Thanks to this, Sherborne has seen a 66% increase in website users alongside an impressive 135% increase of organic user growth since 2021. With many of their website enquiries converting to successful sales leads, 2023 has been a brilliant year of growth for the company.
Chris Long, founder and director, believes their commitment to great service is the cornerstone to Sherborne’s success, and this extends to their online platform.
He comments: “As a team, we’re thrilled with this amazing result. In response to the tough market conditions, it made sense to focus on our website to guarantee we had a fantastic online presence for prospective customers.
“It’s been wonderful working with Purplex who are so closely aligned with our commitment to quality service. With their support and expertise, we now have a digital marketing strategy which has delivered fantastic conversion rates. We’re thrilled that Purplex has helped spread our message as widely as possible and generate a series of leads for us.”
Andrew Scott, founder and managing director of Purplex, said: “Sherborne’s record-breaking conversion rates are testament to the power of an expert-led, consistent digital marketing strategy. Despite the various difficulties affecting the home improvement sectors, marketing should still be a priority for business owners and this is a great example of how it can be utilised to spearhead business growth.”