VEKA Recycling Ltd has launched a fresh new website that is in keeping with the continuing construction of what will be Europe’s most advanced PVC-U window and door recycling facility, claims the company.
Using fresh photography and graphics the website describes VEKA Recycling’s role in the reprocessing of virgin offcuts and post-consumer and industrial end-of-life windows and doors and how the company is highly adept at working with fabricators and installers to turn waste products into new. Crucially, through the website VEKA Recycling emphasises just how simple the company makes it for old frames to be recycled, for the increasingly important benefits to the environment of course, but actually as a sound business proposition too.
In keeping with the increased importance of websites as the first impression that new customers may have of a company, a great deal of emphasis has been placed on making the new site easy to navigate and, actually, stimulating to use. Facts about the company including its development in the UK and also Germany – VEKA was the first in Europe to create such a facility in 1993 – are displayed in a style that takes the user seamlessly from one page to the next.
VEKA Recycling’s Wellingborough plant is scheduled to become fully operational from early 2020. Whilst the plant currently recycles material from over 90,000 windows each month, further stages are being added that will enable the full processing and separation of rubber, metals and other impurities from PVC-U, entirely on site.
VEKA Recycling’s Managing Director Simon Scholes says that the new website has a key role to play in the company’s vision for the sustainable use of PVC-U as a framing material: “The founder of VEKA, Heinrich Laumann, used his vision and determination to create the first plant dedicated to the recycling of PVC-U and associated materials in Behringen, Germany in 1993. Our new plant being built at Wellingborough extends that vision and the website not only brings to life VEKA Recycling’s philosophy, but also the practicalities of how we work with fabricators and installers to make the most of PVC-U as a sustainable resource.”